Alena Edmondson is an executive mind training and licensed HeartMath Coach. Drawing on her book, “Who Are You Really?”, Alena will show you how to tap into the power within to produce any condition you desire for your life or business. In the book, she introduces an entire section on achieving Life-Work Balance to remove the stress of feeling overwhelmed. Alena helps her clients understand how to work within the universal law of attraction and use their internal processes to raise their consciousness so they can take action in order to achieve their personal, professional, and financial goals.

Along with her husband, Jerome Edmondson co-founded the Entrepreneur Development Network (EDN Global) in 1998. They guide entrepreneurs through the process of developing a comprehensive business plan that will transition an idea into a clear and concise document that organizes their business’s infrastructure. She has over 22 years of quality entrepreneurship and business development experience across multiple industries. Since 1998 Mrs. Edmondson has focused on driving small business development in communities of color and diasporic markets. She consults corporations and small business leaders with emphasis on the untapped potential in international emerging economies.

Mrs. Edmondson and her entrepreneur development team believe that the future of the United States is now inextricably linked to the economic mobility of these groups, and underinvestment in their businesses threatens the nation’s ability to deal with challenges in continuing to drive economic growth and vitality needed for all citizens.